If you are like most small to mid-sized residential construction company owners, finding a way to stand out in your market can be a challenge. The larger contractors have the big development markets cornered, and it is hard to match their advertising budget and ability to reach far and wide in your geographic area.
One way for a small residential home builder to compete with the big companies is to become a franchisee. However, it is important to carefully choose the franchise and to consider how the franchise makes you stand out in an already crowded industry.
Look at Industry Trends
One of the biggest trends in the neeco green housew home construction industry around the world is in building “green” homes. An eco green house franchise from a respected, recognized company is a great option to set your company apart from others in your market.
Even if there are other green builders in your geographic area, partnering with an eco green house franchise that offers a higher level of standards, better floor plans, and international recognition is a simple way to attract the type of informed home buyers that are looking for environmentally conscious building options for their custom home.
There are only a very small number of eco green house franchise possibilities that have all of these characteristics. Be sure to verify the franchise allows you to have Global ISO 50001 certification, which indicates you meet international standards for developing, implementing and using energy management systems that benefit the environment.
Carefully consider what the franchise brings to the table. Do they provide a global platform and presence, can they offer end-to-end management solutions and systems for your business and do they provide 24/7 business support for their franchisees?
If you can answer yes, this is a franchise that is worth having as a partner. This is a great opportunity to develop your company and fill a niche market that consumers are seeking in your area.
